The new visual identity for TRYM was designed with a clean and reduced aesthetic in mind. The new logotype based on a bold, sans-serif font is both strong and versatile. The color palette is minimalistic, with a focus on bright and energetic shades that represent the vitality of TRYM. Overall, the clean and reduced design approach helps to create a cohesive and consistent look that reflects the high-quality and innovative products and services offered by TRYM.
Service: Redesign, Branding, Product Design, Packaging
Together with Moritz Fuhrmann und Leon Wahlefeld
Art direction: Mirko Borsche / Bureau Borsche