The new visual identity for TRYM was designed with a clean and reduced aesthetic in mind. The new logotype based on a bold, sans-serif font is both strong and versatile. The color palette is minimalistic, with a focus on bright and energetic shades that represent the vitality of TRYM. Overall, the clean and reduced design approach helps to create a cohesive and consistent look that reflects the high-quality and innovative products and services offered by TRYM. https://trym.de Art direction: Mirko Borsche / Bureau Borsche